A producer is someone who has specialized in capturing images of moving action, combining the sections and editing them to produce a video. The type of audience targeted and the size of production scale usually determine the type of video production resulting to varieties such as film production, event videos and marketing videos.
A script is written from an idea which builds into a story resulting to video production. Video production takes place in three sequential stages; preproduction, production and postproduction. The plans, requirements and the time frame required for the video production are all determined at preproduction stage. Video contents are captured at the production phase of video production which is a quite involving. To ensure that the captured video sections have proper sound effects , good image resolution and are organized to communicate to the audience, the producer need to do video editing at postproduction phase.
It is the responsibility of a video producer to oversee the idea of video production, provide lighting, cameras, make-up artist and do the budget to eventually actualize video production. The producer should observe all the legal rights that the government has put in place such as copy rights, and registration of the video for the film to be legalized. The entertainment industry is very competitive and it is the responsibility of the producer to do whatever it takes for best performance in video production. Video production has greatly benefited from advanced technology in that recently it is easier and quicker to produce a video.
The experience of the producer is critical as he gets to know what type actors to choose during casting and all the technicalities involved. The marketability of the f video is influenced by the ability of the producer to understand his audience for the video to be thrilling enough as well as broaden the scope of the targeted audience. Language is an key factor in video production for every audience to benefit and where two languages are involved the producer should translate using subtitles.
Producers should really focus on the means of marketing their video if they intend to make profit this involves putting in place strict copy right regulation to prevent other producers from plagiarizing the video and allowing viewers to rate their work. It is quick to integrate, process and interpret information through videos in the modern society thus they are commonly used to pass information to the society and in learning institutions. Preservation of event memories, learning,entertainment and more so job opportunities can easily be achieved through video production. Young people have come to realize and improve their talents and hobbies such as acting and shooting videos and benefit financially through video productions.